- A tenancy with about one and a half years still to run.
- A facing onto a busy main road, with a lot of dust and noise.
- A position right next to the development's refuse collection point.
Case study
Stratum: a tenanted unit beside a busy road, sold as an investment
This 3-bedroom at Stratum was tenanted, faced a busy road and sat near the refuse collection point. As a home to move into, it had clear drawbacks. As an investment, it could be judged on its rent and its price.
- Published
- 5 Oct 2026
- Reading time
- 1 min
- Property
- 3-bedroom condominium with utility room, 1,098 sq ft, District 18
Filed underCondo resale
Key takeaways
- The unit was tenanted, faced a busy road and was near the refuse collection point.
- It was positioned as an investment with a 3.55% gross rental yield and aimed at investors, not owner-occupiers.
- It sold to an investor, above the seller's expectation.
The property
A 3-bedroom condominium with a utility room, 1,098 sq ft with two bathrooms, at Stratum on Elias Road in District 18. It was tenanted when it was sold. I acted for the seller.
What the client wanted
To free up capital for the next income-producing property.
The challenge
James's view
My assessment
The issue I saw was the choice of buyer, not the unit. A buyer who wanted to live there could not move in while the tenancy ran, and would weigh the road and the refuse point heavily. An investor would look first at the rent, the price and the tenancy already in place. My view was that this unit should be offered as an investment.
The strategy
I positioned the unit as an investment with a gross rental yield of 3.55%, and aimed it at investors.
The result
The unit was sold to an investor, above the seller's expectation.
James's view
Why I think it worked
The campaign matched the unit to the buyer for whom its drawbacks mattered least and its income mattered most.
What others can take from this
- Decide who the buyer is before deciding how to market. A unit that is a weak fit for an owner-occupier can be a sound fit for an investor.
- A tenancy is a constraint for one kind of buyer and income for another.
- Present an investment on its numbers: the rent, the price and the yield.
The sold home
SoldCondoCase study available
Stratum: 3-bedroom with utility room sold
Stratum · 3-bedroom + utility · 1,098 sq ft
A 3-bedroom condominium with a utility room, 1,098 sq ft, at Stratum on Elias Road in District 18, has been sold.
- Seller's 3X Advantage™
View sold story
Every property and owner is different. This outcome depended on the conditions described and should not be read as a guaranteed result for another sale or purchase. Details are anonymised unless the client gave written consent.
Methodology
- Gross rental yield
- A year's rent divided by the price of the property, before any costs such as maintenance fees, property tax, agent fees, loan interest and periods without a tenant.
General information only, not financial, legal or tax advice. Figures reflect the data period shown and may since have changed; your own circumstances will differ. Full disclaimer.
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