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Wynwood Grand Expected Launch Price: Past ECs and the Norwood Comparison

CDL has not released Wynwood Grand's prices. Two rough gauges from the last four EC launches, what a home would cost at $1,800 to $2,000 psf, how those prices sit against Norwood Grand next door, and what Bellewoods tells a Woodlands buyer.

Published
21 Oct 2026
Last fact-checked
21 Oct 2026
Data period
Jan 2014 – Sept 2026
Reading time
5 min

Filed underWoodlandsNew launchPrices and transactions

What could Wynwood Grand's launch price be?

Wynwood Grand's prices are not out. Two rough gauges from the last four EC launches put its average at about $1,900 psf if its land price keeps the same ratio to the launch price, or about $1,830 psf if it keeps the same dollar gap above land. They are not CDL's prices, and the actual average could be higher. Against Norwood Grand's 2024 launch average of $2,067, $1,800 to $2,000 psf would be 3.2% to 12.9% lower.

Key takeaways

  • Rough gauges: about $1,900 psf (same land-to-launch ratio) and about $1,830 psf (same dollar gap), from CDL's land price of $782 psf ppr. Not CDL's price.
  • The actual average could be above both; plan a budget for $2,000 psf as well.
  • Norwood Grand, CDL's private condo by the same station, launched at an average of $2,067 psf in October 2024. Prices of $1,800, $1,900 and $2,000 would be 12.9%, 8.1% and 3.2% below that whole-project average.
  • Bellewoods, a Woodlands EC, sold at near parity with older Rosewood in 2015 (0.9% below) and its median rose 73.8% by 2025; Rosewood's 2025 figure rests on 8 sales.
  • CDL lists Wynwood Grand at about 430 homes, aiming to launch in the first quarter of 2027.

Data snapshot

CalculatedGauge, same land-to-launch ratio (Method B)
about $1,900 psf
Average; not CDL's price
CalculatedGauge, same dollar gap (Method A)
about $1,830 psf
Average; not CDL's price
Official figureLand price
$782 psf ppr
CDL's winning bid, $360.9 million, Aug 2025
Official figureNorwood Grand launch average
$2,067 psf
Launch weekend, Oct 2024; historical
Official figureHomes
about 430
CDL Homes, estimated

Land price and launch average of the last four EC launches

Land is per square foot of permitted floor area; launch averages per square foot of the homes sold

Land: price per square foot per plot ratio (HDB). Launch: average price per square foot over the launch weekend, as reported. · $ per sq ft · Launched Mar 2025 – Mar 2026

  • Land, psf ppr
  • Launch average, psf
05001,0001,5002,000Aurelle of TampinesOtto PlaceCoastal CabanaRivelle TampinesEC

Land and launch average, psf: Aurelle of Tampines $721 and $1,766; Otto Place $701 and $1,700; Coastal Cabana $729 and $1,734; Rivelle Tampines $768 and $1,893.

Source: Executive Condominium sites sold (as at 26 September 2025) (Housing & Development Board), Land sold 2022 – 2024. Extracted 21 Oct 2026.

Show the data as a table
Land price and launch average of the last four EC launches: data table
ECLand, psf pprLaunch average, psf
Aurelle of Tampines$721 per sq ft$1,766 per sq ft
Otto Place$701 per sq ft$1,700 per sq ft
Coastal Cabana$729 per sq ft$1,734 per sq ft
Rivelle Tampines$768 per sq ft$1,893 per sq ft

Evidence

What the data shows

What is known so far

Wynwood Grand is CDL's executive condominium on Woodlands Drive 17, about 430 homes on a 99-year lease according to CDL's listing, near Woodlands South station on the Thomson-East Coast Line. CDL won the land in August 2025 with a bid of $360.9 million, or $782 psf per plot ratio, and said in its August 2026 results that it was aiming to launch in the first quarter of 2027. No price, floor plan or payment scheme has been released. For daily life around the site, see Wynwood Grand at Woodlands Drive 17, Woodlands' plans, open and proposed and, if you own a flat, selling your Woodlands flat first. Property Elites Clique, James's team, keeps a Wynwood Grand project page.

Two rough gauges from past EC launches

The last four EC launches: land price and launch average
EC (launched)Land, psf pprLaunch average, psfLaunch minus landLand ÷ launch
Aurelle of Tampines (Mar 2025)$721$1,766$1,04540.8%
Otto Place (Jul 2025, normal payment scheme)$701$1,700$99941.2%
Coastal Cabana (Jan 2026)$729$1,734$1,00542.0%
Rivelle Tampines (Mar 2026)$768$1,893$1,12540.6%
Average of the four$1,043.541.17%

Source: Executive Condominium sites sold (as at 26 September 2025) (Housing & Development Board), Land sold 2022 – 2024. Extracted 21 Oct 2026.

Land is priced per square foot of the floor area allowed on the site (psf ppr); a launch average is per square foot of the homes sold. The two are measured on different floor areas, so the last two columns compare prices; they are not the developer's costs or margin.

Wynwood Grand: two rough gauges from those four launches
Method A: same dollar gap$782 land + $1,043.5 (the four launches' average gap)about $1,830
Method B: same ratio$782 land ÷ 41.17% (the four launches' average ratio)about $1,900

Source: Executive Condominium sites sold (as at 26 September 2025) (Housing & Development Board), Land sold 2022 – 2025. Extracted 21 Oct 2026.

Rough project-level gauges, not CDL's prices, a valuation or a forecast with a known error. Wynwood Grand's land: $782 psf ppr in HDB's list of EC sites sold. Actual prices could be above both gauges.

Method B, the same ratio, gives about $1,900 psf; Method A, the same dollar gap, gives about $1,830. These are patterns between two prices measured on different floor areas, in four projects with different locations, sizes, payment schemes and launch dates. They are not CDL's costs or margin, not a valuation, and not a forecast with a known error. Wynwood Grand's station location is not in them.

Could it come in higher?

Yes. Gauges of this kind have come in below actual launch prices before. When CDL won the land, Knight Frank's head of research suggested an average of about $1,900 to $2,000 psf: an analyst's view in 2025, not CDL's price. Sim Lian paid slightly more, $794 psf per plot ratio, for the second EC site on Woodlands Drive 17 in January 2026; its launch will be the nearest comparison once it comes. A budget should also be tested at $2,000 psf.

What a home would cost

Wynwood Grand: what a home would cost at three prices per square foot
Price psf (illustrative)1,000 sq ft home (hypothetical size)1,100 sq ft home (hypothetical size)
$1,800$1,800,000$1,980,000
$1,900$1,900,000$2,090,000
$2,000$2,000,000$2,200,000

Source: Upcoming Launches (CDL Homes (City Developments Limited)), Read 21 Oct 2026. Extracted 21 Oct 2026.

Illustrative prices and hypothetical sizes, not Wynwood Grand's prices or released layouts. Before stamp duty, legal fees and the loan's costs.

The sizes are hypothetical: CDL has not released Wynwood Grand's layouts. Use your own target size once the floor plans are out, and work from the total price.

The Norwood Grand comparison

Norwood Grand, CDL's private condo on Champions Way, is the nearest new private benchmark: also by CDL, by the same station. CDL reported an average of $2,067 psf over its launch weekend in October 2024, when 84% of its 348 homes were sold.

Illustrative Wynwood Grand prices against Norwood Grand's 2024 launch average
Wynwood Grand psf (illustrative)Below Norwood Grand's $2,067 launch average
$1,80012.9%
$1,9008.1%
$2,0003.2%

Source: 84% of units at Norwood Grand snapped up on launch weekend (City Developments Limited), Launch weekend, Oct 2024. Extracted 21 Oct 2026.

Norwood Grand's figure is its whole-project average over its October 2024 launch weekend, a historical figure, not a matched-unit comparison or a current price.

That $2,067 is a whole-project average from 2024. It is not the price of any particular Norwood unit today, the bedrooms and floors are not matched, and what Norwood has left to sell, and at what price, may differ. Norwood is also private: no income ceiling, no MOP, and open to any buyer. An EC's discount to it should be read with those limits in mind, unit by unit, once Wynwood's prices are out.

What Bellewoods shows

Bellewoods, an EC in Woodlands, launched in 2014. In 2015, its continuing sales had a median of $774 psf, only 0.9% below Rosewood, an older private condo nearby, at $781. By 2025 Bellewoods' median was $1,345 (25 sales), up 73.8%, while Rosewood's was $1,077, up 37.9%, on only 8 sales.

Rosewood's lease was already 15 years old in 2015, so the comparison is between a new EC and an older condo, in a different part of Woodlands. It shows that near-parity with an older condo did not stop a large gain. It does not show that a small discount to an equally new private home such as Norwood Grand is the same thing. After its MOP in 2022, Bellewoods rose 20.5% to 2025 against Rosewood's 26.4%; from 2023 the order reversed, 15.3% against 14.2%. Neither proves much either way.

For the wider history, see are ECs still profitable at higher launch prices? The same method for Bukit Panjang is in Solano Grand's expected launch price.

Analysis · opinion

James's interpretation

I use these gauges to frame a budget, not as a price. If CDL launches Wynwood Grand around $1,830 to $1,900 psf, the useful question is how each unit's total price compares with Norwood Grand's units of the same size and floor, and with completed homes nearby.

The closer Wynwood's price comes to Norwood's, the less the entry price is doing for the buyer and the more depends on the market. Bellewoods is encouraging for Woodlands, but it was compared with a much older condo.

What it may mean for buyers

Check you can buy before the preview: who can buy a new EC. If a deferred payment scheme is offered, see what you still budget for under it.

Own an HDB flat in Woodlands? Your move to Wynwood starts with your current flat. Selling and buying in the right order is set out in buying an EC before selling your HDB flat.

When the price list is out, compare each shortlisted unit's total price with Norwood Grand's units of the same layout and floor band, and with completed homes nearby.

Useful next

  • New EC purchase calculator

    Enter a price to see the loan the rules and your income allow, what is due in the first 8 weeks, and the payments under the normal or deferred scheme.

Limitations

Land is priced on permitted gross floor area and homes on the strata area sold, and how floor area is counted has changed over time (URA's harmonised definitions apply to government land sale sites launched for sale on or after 1 September 2022 and to development applications on or after 1 June 2023). A ratio between the two is a pricing pattern, not a cost.

Four launches are a small sample. Gauges of this kind have come in below actual launch prices before, and the actual prices could be above both gauges.

Historical figures are whole-project annual medians from PropertyLimBrothers' tables, not matched units, and the unit mix changes from year to year. The 2025 medians were checked against URA's records; entry-year medians from 2011 and 2015 are before the URA records used here begin and were not rechecked.

Norwood Grand's average is from October 2024, for the units sold then; current prices and the units left may differ.

Methodology

The two gauges use the four most recent EC launches with land prices in HDB's list: Aurelle of Tampines, Otto Place, Coastal Cabana, Rivelle Tampines. Method A adds their average gap between launch average and land price ($1,043.5) to the new site's land price. Method B divides the new site's land price by the average of their four land-to-launch ratios (41.17%). Results are rounded to the nearest $10.

These are relationships between two prices measured on different floor areas, found in four selected projects with different locations, sizes, payment schemes and launch dates. They are not the developer's costs, revenue shares or margins, and the sample is too small for a statistical range. No trend is projected forward.

Norwood Grand's comparison uses CDL's published launch-weekend average only; no matched-unit data is used. Bellewoods and Rosewood use the same annual medians as the general article.

Gauge
A rough figure worked out from past launches, used to frame a budget. It is not the developer's price, a valuation or a forecast with a known margin of error.
psf ppr
Land price per square foot of the floor area allowed on the site (per plot ratio): what the developer paid for the land divided by the floor area it may build.
Launch average
The average price per square foot of the homes sold over a project's launch weekend, as the developer or its agents reported it.
Minimum occupation period (MOP)
The time an EC owner must live in the home before selling it: five years from the temporary occupation permit (TOP) for these projects, not from the day the unit is booked.

How all research on this site is built

Sources

  1. 1.
    Upcoming Launches

    CDL Homes (City Developments Limited) · Period: Read 21 Oct 2026 (page modified 18 Sep 2026) · Extracted 21 Oct 2026

    Wynwood Grand, Woodlands Drive 17, EC, 430 estimated units, 99 years.

  2. 2.
    CDL property development revenue jumps in 1H2026 on Lumina Grand EC; to launch Lucerne Grand in October

    EdgeProp Singapore · Period: Published 13 Aug 2026 · Extracted 21 Oct 2026

    Target launch 1Q 2027.

  3. 3.
    1H 2026 Results Presentation

    City Developments Limited · Period: Presented 13 Aug 2026 · Extracted 21 Oct 2026

    Targeted launch Q1 2027.

  4. 4.
    Operational update for the quarter ended 31 March 2026

    City Developments Limited (SGX announcement) · Period: Re-opened 21 Oct 2026 · Extracted 21 Oct 2026

    Both EC projects anticipated to launch in Q1 2027.

  5. 5.
    CDL submits record-breaking bid of $782 psf ppr for EC site at Woodlands Drive 17

    EdgeProp Singapore · Period: Published Aug 2025 · Extracted 21 Oct 2026

    Top bid $360.9 million, $782 psf ppr; Knight Frank's comment on the likely average.

  6. 6.
    Executive Condominium sites sold (as at 26 September 2025)

    Housing & Development Board · Period: Land sold 2022 – 2025 · Extracted 21 Oct 2026

    Woodlands Drive 17 $782.4 psf ppr; the four launches' land prices.

  7. 7.
    Sim Lian's Aurelle of Tampines EC 90% sold at an average price of $1,766 psf

    EdgeProp Singapore · Period: Mar 2025 · Extracted 21 Oct 2026

    Launch average $1,766 psf.

  8. 8.
    Brisk sales at Otto Place EC, with Hoi Hup-Sunway selling 58.5% of units at an average of $1,700 psf

    EdgeProp Singapore · Period: Jul 2025 · Extracted 21 Oct 2026

    Launch average $1,700 psf.

  9. 9.
    Coastal Cabana EC moves 67% of units at average price of $1,734 psf on launch weekend

    EdgeProp Singapore · Period: Jan 2026 · Extracted 21 Oct 2026

    Launch average $1,734 psf.

  10. 10.
    Rivelle Tampines 92.5% sold at an average of $1,893 psf over launch weekend

    EdgeProp Singapore · Period: Mar 2026 · Extracted 21 Oct 2026

    Launch average $1,893 psf.

  11. 11.
    84% of units at Norwood Grand snapped up on launch weekend

    City Developments Limited · Period: Oct 2024 · Extracted 21 Oct 2026

    Average $2,067 psf; 84% of 348 units.

  12. 12.
    Sim Lian submits top bid of $794 psf ppr for second EC site at Woodlands Drive 17

    EdgeProp Singapore · Period: Jan 2026 · Extracted 21 Oct 2026

    $794 psf ppr.

  13. 13.
    Condo project pages: annual median prices

    PropertyLimBrothers · Period: 2011 – 2025 · Extracted 21 Oct 2026

    Annual median psf per project. 2025 medians checked against URA's records on 21 Oct 2026: all within $2 except Foresque Residences ($1,595 here, $1,608 in URA's records).

  14. 14.
    URA Data Service: private residential property transactions

    Urban Redevelopment Authority · Period: Jan – Dec 2025 · Extracted 21 Oct 2026

    Bellewoods and Rosewood 2025 medians rechecked (25 and 8 sales).

  15. 15.
    Conditions After Buying an Executive Condominium

    Housing & Development Board · Period: Read 21 Oct 2026 · Extracted 21 Oct 2026

    MOP of five years from TOP for these tenders.

General information only, not financial, legal or tax advice. Figures reflect the data period shown and may since have changed; your own circumstances will differ. Full disclaimer.

New launch · Singapore

Are ECs Still Profitable at Higher Launch Prices?

Small discount, large gain: The Vales entered 9.2% below Compass Heights in 2015 and its median rose 107.0% by 2025; Compass Heights rose 53.6%.

Data: Jan 2011 – Sept 2026Published 21 Oct 2026

New launch · District 23

Solano Grand Expected Launch Price: What Past EC Launches Suggest

Rough gauges: about $1,870 psf (same land-to-launch ratio) and about $1,810 psf (same dollar gap), from CDL's land price of $771 psf ppr and the last four EC launches. Not CDL's price.

Data: Jan 2011 – Sept 2026Published 21 Oct 2026

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